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Ebook Planning
Planning to write an Ebook is an important part of the Ebook self publishing process. Ebooks. like regular books tend to be between 80 - 200 pages in length. The format is usually quite similar as well. Ebook planning is important because it breaks the Ebook creation process up into chunks. The main elements of an Ebook creation are.
1. Ebook Planning: Idea conceptualization
2. Ebook Writing: The daunting task of writing a book!
3. Ebook Editing and Re-Writing
4. Ebook Compiling: Choosing the right software to publish
5. Ebook Website Creation
6. Ebook & Website Marketing
7. Ebook Ecommerce
8. Ebook Maintenance and Future Growth
1. Ebook Planning: Idea conceptualization
Planning your ebook is arguably the most important part of the Ebook experience. If you start off in the wrong direction, you're just going to walk a long walk the wrong way. Writing an Ebook is a large undertaking. It will consume your time, exhaust your resources and be on your mind day and night. It's exciting because it brings publishing to the masses and cuts out the middle man (agent, distributors, bookstores etc) allowing Ebook authors to reap the full rewards of publishing. It is not uncommon for Ebook authors to make substantially more than soft and hardcover book publishers.
At this point you should be developing your idea. After speaking with Ebook authors on the topic of what subjects to write Ebooks about they had this to say.
- "How to" Ebook work very well in a commercial marketplace
- Don't skimp. Write 100 + page ebooks that customers find value in
- Don't simply write Ebooks based on the biggest search terms. They are often saturated markets with very competitive search terms. Find strong niches and market to small audiences with less competition and less competitive search phrases.
2. Ebook Writing: The daunting task of writing a book!
Before you begin your ebook writing, break your product down into different chapters. Think of each chapter as an independent book in itself. This will allow you to get the feeling of accomplishment after you complete each chapter. If you're writing a 100 page ebook with 10 chapters, you need to write roughly 10 pages per chapter. This seems like a much more bearable undertaking than writing 100 pages.
Many ebook authors have become experts at Ebook planning and are now able to publish 1- 3 ebooks / month.
3. Ebook Editing and Re-Writing
Just because you're self publishing it doesn't mean that you can skip the important parts of the publishing process such as reviewing and editing. There is a phrase in the Ebook industry that "Ebooks are not written, they are re-written". You can find Ebook editors for $1- $5 / page. This will usually just include spelling and grammar but it's important to know that before your Ebook hits the market that it's been edited by a professional.
4. Ebook Compiling: Choosing the right software to publish
After you have written your Ebook you'll need to decide in what format you'll want to publish it. Will you publish it in PDF? Will you make it graphics based? Will there be audio or other multimedia? Will you use flash turn page technology or publish the ebook on your website? There are countless business out there that specialize in publishing Ebooks. A quick search in Google for "Ebook publishing" or "Ebook compiling" should do the trick.
5. Ebook Website Creation
Creating a website for your Ebook is an important part of the Ebook publishing process. Your website will essentially be your storefront. The place where most visitors will come who are interest in your product. It's on this website that you often have just one chance to impress your website visitors. It is for this reason that we have published our very own free Ebook website templates for you to use on your website.
6. Ebook & Website Marketing
After speaking with Ebook authors and publishers about what the best Ebook website marketing strategies are they had this to say.
- Get new inbound links on a month to month basis. Search engines are starting to reward "fresh links"
- Build content surrounding your main subject. No search engine treats favourably the infamous "5 page website" with the main page, the about us page and a contact page. Publish unique articles surrounding your topic.
- Internally link your Ebook website well
- Just wait. You'll probably be sandboxed for 6 months and you'll get very little search engine attention. After 6 months however, you'll start to notice dramatic differences.
7. Ebook Ecommerce
Setting up ecommerce on your Ebook website is very easy. We recommend 2checkout to process your orders. Firstly, they allow international clients so you can sign up from pretty much anywhere and bill in whatever currency you like. Secondly it's REALLY easy to set up and it only cost $50 to get started. They also take a small percentage of sales, but if you don't sell anything they don't charge you anything.
Best of all they accept E-products which means you can set up a system where your customers are automatically re-directed to your Ebook download page.
8. Ebook Maintenance and Future Growth
Lastly, you'll need to set up a system where you find time on a daily basis to respond to link request, update your site, deal with customer inquiries and perform market research to ensure you stay ahead of the game. Most ebook authors can perform these tasks during their morning breakfast.
Best of luck with your Ebook planning!